There are many eBay listing elements that are critical to your selling success. But one item in particular can slam the door shut on your auctions success before it even gets started. Have you given this crucial point proper consideration in your listings?
Never underestimate the power of having your auction listed in its' proper category. The correct category listing is of the utmost importance. Many, if not most, bidders use the category system to search for items. If your auction is listed in the wrong category, or worse, in the miscellaneous category 'Everything Else' these bidders won't find your auction.
Finding the proper listing category is not complicated. It can add an extra step to creating your listing which will take a bit more of your time but you will discover that this time is well spent when the bidding closes. eBay can even suggest categories for you when you create your listing. Just type in a few words to describe the item on the category selection page and click 'search'. For the best result be detailed. Enter exactly what your item is, with brand name and model number (if any), so that eBay can select the best category for you.
If you're not pleased with the eBay result you can always search for like items yourself. Try different search words to see which ones produce the most results. For your reference you can also find all of the available listing categories eBay's home page.
Still can't decide exactly which category best fits your listing? eBay has a solution. You can actually list your item in two categories. Of course there is an additional fee for this but the strategic advantage of listing across categories is often worth the extra expense. Keep this option in mind even if selecting your primary listing category is easy.
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